Case log & account health: Suppressions, policy flags, and account health issues tracked to resolution
Listings & content: titles, bullets, backend keywords, A+ Content
Brand Registry & storefront: Enrollment support and ongoing management
Advertising oversight: Ads performance managed alongside catalog health, not run separately
Catalog & inventory health: SKU monitoring, FBA replenishment, stockout/overstock prevention
Based on margin, conversion rate, and elasticity.
What optimizations truly add — not what would have happened anyway.